Marketing support for all budgets and needs.
Fractional CMOs are a fraction of the cost.
Great marketing doesn’t happen by accident. It takes skill, understanding, and vision to bring great products and messages to the market. For many growing companies or in leadership transitions, hiring a senior marketer who can create and execute an effective marketing strategy is often hard to attract and cost-prohibitive.
Roselion’s Chief Marketing Officer, Nicholas Banting, has over 20 years of experience building, growing, and exiting companies. From launching new products and businesses to reimagining established brands, Nic has led marketing teams and operations through every stage of growth.
Benefits of a Fractional CMO
Marketing is an investment. In 2023, according to Salary.com, the average CMO costs between $298,333 and $420,121. This level of talent is not available to many budgets or makes sense given their level of marketing maturity. Fractional CMOs are perfect for companies who are looking to try before they buy, explore marketing at a higher level, or are in a phase of growth or transition.
Most CMOs have risen to a level where strategy and management are their only areas of focus. This is essential for large organizations that have generous budgets for implementation but many companies need help with both strategy and execution. With Roselion, we can help both lay the plans and bring them to market for a fraction of the cost of typical agency support. Lastly, fractional CMOs do not require equity, rev-shares, or benefits.
Fractional CMO Services
-
Essential CMO
This light touch engagement is perfect for start-ups and technical companies just starting to explore marketing. From running email campaigns to creating pitch decks, we support all essential marketing components. This package is for companies that need help supporting their sales team and getting their messaging right.
Includes:
Marketing Strategy | Messaging Generation | Content Creation
$6,000/month
-
Active CMO
This engagement combines strategy and execution for companies looking to grow faster. We dive deep into the needs and trends in your market to understand where to play and win. After research and planning, we will implement proven marketing tactics that will build your brand and connect to your audiences.
Includes:
Marketing Strategy | Messaging Generation | Content Creation | Design Support | Campaign Creation
$8,000/month
-
Immersive CMO
An immersive engagement is for companies that have experience with marketing and existing resources but are ready to supercharge their growth. We act in a marketing capacity that unites sales, business development, and product development. We support leaders at the executive and board levels while driving the growth of their products or services at the customer level.
Includes:
Marketing Strategy | Messaging Generation | Content Creation | Design Support | Campaign Creation | Squarespace Design Support | Vendor/Internal Resource Management | Channel Partner Development
$10,000/month